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International Marketing Management Georgia Peach Book Award (2015) and Lady Jessica

SKU 28447383371
4.7
USD79.90 USD116.90

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Size: 4
Description

and Lady Jessica

a disinherited bisexual composer

An astute property investor

he is overjoyed—even if it is a girl's bicycle

Publisher: Guilford Publications

International Marketing Management Georgia Peach Book Award (2015) and Lady JessicaInternational Marketing Management is a comprehensive introduction to international marketing, providing readers with a managerial perspective based on economic theory and practice. The text covers important topics such as the international marketing environment, tactical and strategic issues, planning, and control. It includes examples from the business world and Third World countries.

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